What’s Your Shtick? Personal Branding On & Off LinkedIn

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This presentation is all about YOU!

• Learn how to determine keywords for your LinkedIn profile
• Learn tips and best practices for business and networking cards
• Create a custom-branded email signature
• Learn the difference between taglines vs. slogans
• Explore the six-word memoir
• Perform a SWOT analysis of YOU
• Develop personal branding on LinkedIn
• Reflect on your online and offline reputation
• Create your action plan

SPEAKER BIO
Lynne Williams, Ed.D. Candidate, is the Executive Director of the Great Careers Group, which provides online career education and networking for career transition (job seekers) and career management (employed and self-employed). She also writes resumes, LinkedIn profiles, and LinkedIn company pages, and focuses on keywords. She is working on her doctoral dissertation on the topic of LinkedIn. Connect on LinkedIn at www.linkedin.com/in/lynnewilliams and visit https://linktr.ee/lynnewilliams to learn more.