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Did you know …
LinkedIn has over 1+ billion users worldwide and welcomes three new members every second?
94% of recruiters are using LinkedIn to find job candidates and they spend an average of 6 seconds looking at either a resume or a LinkedIn profile?
This informative workshop will explore a research-based philosophy and strategies for creating a LinkedIn profile for viewers with an average attention span of about 7 seconds. You’ll gain insights into the role of cognitive neuroscience and how the evolution of the “digital brain” is central to what and how people skim online content. You’ll also discover tips, tricks, and best practices for more strategically formatting your LinkedIn profile, optimizing your use of keywords, and differentiating your personal brand.
SPEAKER BIO
Lynne Williams, Ed.D. Candidate, is the Executive Director of the Great Careers Network, which provides online career development and networking for career transition (job seekers) and career management (employed and self-employed). Lynne writes resumes, LinkedIn profiles, and LinkedIn company pages and focuses on keywords. She is currently working on her doctoral dissertation on the topic of LinkedIn. Lynne was included with other LinkedIn peers on the 2024 list of the Top 50 LinkedIn Experts worldwide and on the same 2022/2023 list. In addition, she was on the Philadelphia list of the Top 15 LinkedIn Experts in 2023. Connect on LinkedIn at www.linkedin.com/in/lynnewilliams and visit https://linktr.ee/lynnewilliams to learn more. She’s an avid writer and her publications can be found at https://bit.ly/PubsLynne.