The holiday season presents a golden opportunity to elevate your career or business through strategic networking. With the festive spirit in the air and natural avenues for connection, engaging in December networking is the perfect time to foster relationships and pave the way for future triumphs.
Why December Is Prime Time for Networking
Festive Atmosphere Promotes Conversation
The holiday spirit naturally puts people in a good mood, making them more open to casual and meaningful interactions. This festive tone reduces formality and encourages authentic connections.
Built-In Opportunities to Connect
December’s calendar is packed with holiday parties, community events, and professional gatherings, both in-person and virtual. These settings provide organic chances to meet new people and reconnect with existing contacts. A simple “Happy Holidays” can serve as a great conversation starter.
Reduced Competition During December Networking
Many job seekers and professionals pause their efforts during the holidays, but December networking is the best time to network and your chance to stand out. By staying active, you’ll remain top-of-mind for employers or clients still looking to connect.
A Season for Reflection and Planning
As companies and professionals prepare for the new year, December becomes a prime time for future-focused discussions. December networking now positions you well for opportunities when budgets and goals start in January.
Top Strategies for Networking During the Holidays
Leverage Holiday Events
Attend virtual or in-person gatherings and make the most of them. Bring your business cards and optimize your LinkedIn profile with relevant keywords and achievements to make a strong impression.
Reconnect with Past Contacts
The holidays are an excellent time to rekindle relationships. Send personalized greetings, share updates, or even an informative article as a thoughtful gesture to reconnect.
Use Social Media to Stay Visible
Participate in holiday-themed discussions on platforms like LinkedIn or in industry-specific forums. Update your profile to highlight recent achievements and show you’re engaged in your field. If you’re behind on trends, consider attending a workshop to refresh your knowledge.
Make Gratitude Your Entry Point
Instead of diving straight into a pitch, express gratitude and send warm wishes. This genuine approach can open doors to opportunities in the new year.
Addressing Common December Networking Concerns
Concern: “People Are Too Busy”
While the holidays can be hectic, work often slows down in many industries. This downtime is ideal for meaningful conversations, such as discussing the challenges and opportunities in the upcoming year or sharing insights from the past year, so approach networking with positivity and patience.
Concern: “Networking Feels Pushy During the Holidays”
Shift your focus to authentic relationship-building. At this time of year, a positive, heartfelt approach that focuses on understanding the other person’s needs and offering genuine help or support is more likely to resonate than a pushy sales pitch.
Key Benefits of December Networking: A Unique Opportunity for Growth
Builds Momentum for January
Connect now to prepare for early-year opportunities. Many companies finalize hiring and project plans in December, so positioning yourself is crucial.
Strengthens Relationships
Stay top-of-mind with your network. Demonstrating initiative and dedication to professional growth can leave a lasting impression.
Unlocks Unexpected Opportunities
Engaging in casual conversations during holiday events can lead to unexpected opportunities such as job leads, partnerships, or client referrals. For instance, a casual chat about your work at a holiday party might lead to a job offer or a new client. Networking accounts for up to 80% of job placements, so take advantage of these festive connections.
Turn December Into an Opportunity Goldmine
By embracing the holiday season as a time for genuine connection, you can stand out and create meaningful professional relationships. December networking is more than just meeting people; it’s about positioning yourself for success in the new year. Build relationships, express gratitude, and engage authentically to make this holiday season one of opportunity and growth.
Take action today, and turn the festive season into a stepping stone for your career or business success!
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BIO
Lynne M. Williams is the Executive Director of the Great Careers Network, a volunteer-run 501(c)3 nonprofit organization that provides career development and networking connections for 1) job seekers in career transition, including veterans, and 2) employed and self-employed for career management.
Aside from writing keyword-focused content for ATS resumes and LinkedIn profiles, Lynne is writing her doctoral dissertation on LinkedIn for Job Seekers. She is a contributing author on “Applying to Positions” in Find Your Fit: A Practical Guide to Landing the Job You Love, along with the late Dick Bolles, the author of What Color is Your Parachute?, and is also a speaker on career topics.